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SEO for Small Business - BIG Results in only 60 days

SEO for Small Business - BIG Results in only 60 days
Michael Kramer / Mar 14, 2013

In only 60 days, XP Products website went from not being found in Google Searches to #2 nationally, beating out over three million other website pages. The owner of XS Products isn't a computer or Internet Guru, he is a likeable small business owner like many of us.

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Responsive CMS - SiteNina CMS Ranked #1 By Google

Michael Kramer / Mar 14, 2013

Below are actual Google Searches for the month of February 2013.  The Table shows how SiteNinja CMS was ranked nationally in organic search results.

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Subdomains and SEO - Pros and Cons of Subdomains vs Subdirectories

Subdomains and SEO - Pros and Cons of Subdomains vs Subdirectories
Michael Kramer / Mar 14, 2013

What is a Subdomain?


Every website has a subdomain. In the example http://www.site-ninja.com, the subdomain is "www". It's the section just before your main domain, or "top-level" domain, site-ninja.com. By default, each top-level domain has a subdomain of "www". You can replace the www with a different subdomain. For example http://blog.site-ninja.com.


What is a Subdirectory?


Subdirectories, also referred to as Folders, are any extsion of the main domain. For example www.site-ninja.com/blog. The word "blog" is a subdirectory of the main domain.

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SEO CMS - Top 10 SEO Tips

Michael Kramer / Mar 14, 2013

A proper content management system will not only allow you to go in and make any changes to your site that you wish, but it will also function in terms of optimizing the site's ability to be found on search engines.

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Increase Website Traffic - 5 Most Important Tips to Convert Visitors

Increase Website Traffic - 5 Most Important Tips to Convert Visitors
Michael Kramer / Feb 16, 2013

1) BUILD TRUST AND RELATIONSHIP


Trust + Relationship = New Business


Websites are the great equalizer allowing small businesses the ability to compete with larger businesses.  If you showed up at a potential client's office wearing outdated fashions that were not well maintained, do you think you would have a good chance of getting new business?  Maybe not.   Now if you went to visit the same potential client and you looked professional, and you spoke with authority about your services, and could answer all the common questions your clients have, you stand a very good chance of earning that new client relationship.

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Responsive Design Makes Your Website Mobile-Friendly

Responsive Design Makes Your Website Mobile-Friendly
Michael Kramer / Jan 03, 2013

Virtually every business needs a website, but these days the web isn't just about what you see on a computer screen. People are using the internet on an increasingly diverse array of devices, from smartphones to gaming consoles. Some experts predict that by 2014, most web traffic in the U.S. will be on mobile devices.


The trouble is, most business websites are still designed with only a desktop or laptop computer in mind. When you view a typical business website on the browser of mobile device, it usually requires pinching, zooming and scrolling just to see what's on the page. And interacting with the site via a touchscreen can be clumsy at best.

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Ameravant Web Studio Releases Tool to Make Your Website Mobile Friendly

Ameravant Web Studio Releases Tool to Make Your Website Mobile Friendly
Ameravant Web Design / Dec 14, 2012

Ameravant Web Studio has recently released


Ameravant Web Studio Releases Tool to Make Your Website Mobile Friendly

a new version of SiteNinja CMS, an intuitive web design tool aimed at vastly improving the website design experience and search engine optimization of content. SiteNinja Content Management System “CMS” was developed in-house by Ameravant Web Studio, a Santa Barbara-based web design and development company with 13 years of top-performing websites under its belt.


The CMS’ intelligent tools allow the website owner the freedom to change content at the click of a button, eliminating the need for expensive and sometimes inaccessible website programmers. The all-in-one hosted web solution allows for scalability, including mobile responsive design, and comes with free live support. A recent sampling of Ameravant clients showed that 26 percent of website traffic was coming from mobile devices, further proving a need for sites to be viewable on ever-changing mobile devices. Ameravant owner Michael Kramer is an advocate for empowering clients.

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Why 2013 Is the Year of Responsive Web Design

Why 2013 Is the Year of Responsive Web Design
Michael Kramer / Dec 11, 2012

2012 has been a very unusual year in the PC market. For the first time since 2001, PC sales are projected to be lower than they were in the previous year.


So which devices are consumers buying? Tablets, for one thing.


Tablet sales are expected to exceed 100 million this year.


Tablet sales are expected to exceed 100 million this year. Their sales numbers may top notebooks next year. Smartphones, of course, are also a hot commodity -- according to Nielsen, the majority of U.S. mobile subscribers now own smartphones, not feature phones.


Meanwhile, the shift to mobile is happening at an extraordinary speed. Today, 30% of Mashable's traffic is mobile. By the end of next year, this may exceed 50%.

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Search Engine Marketing (SEM) Spending is Rising

Search Engine Marketing (SEM) Spending is Rising
Michael Kramer / Mar 14, 2012

Spending on search engine marketing (SEM) in North America is expected to hit $26 billion by 2013, as the industry continues to grow and SEM and search engine optimization (SEO) become deeply embedded in marketers’ advertising strategies, according to the 2008 annual survey and forecast from the Search Engine Marketing Professionals Organization (SEMPO).

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Santa Barbara Ameravant Web Studio to Speak at Goleta Chamber Mixer

Santa Barbara Ameravant Web Studio to Speak at Goleta Chamber Mixer
Michael Kramer / Dec 18, 2011

Confused about SEO, SEM, MetaTags & More?  Come to our free web marketing workshop to help businesses understand how to maximize their impact on our web world.  Join us on Tuesday, January 5th from 9:05-10:00 a.m. at Warren Hall, Earl Warren for a complimentary workshop on web marketing.  (Workshop begins immediately following the B2B Breakfast.)

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