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Social Media Advertising: Study Predicts an Upcoming Boom

Social Media Advertising: Study Predicts an Upcoming Boom
Ameravant Web Design / Jun 05, 2013

It's not difficult to understand the lure of social media advertising.


Social networks like Facebook and Twitter are daily destinations for millions of consumers. Increasingly, their ad products offer targeting according to specific demographics, social connections, interests, and habits.

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How Do You Get Traffic To Your Blog - Very Effective Educational Video

How Do You Get Traffic To Your Blog - Very Effective Educational Video
Michael Kramer / May 23, 2013

This educational video is a recording of a Webinar given by Michael Kramer. It is 34 minutes in length and packed with the most important ways for you to drive the right type of traffic to your website (or blog) and ways to convert that traffic into sales leads for your business. Michael is making himself available, for free, if you have questions about your own website.

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Social Media Policies - Guidelines for Establishing a Company Social Media Policy

Ameravant Web Design / May 08, 2013

Many organizations and industries are realizing the importance of engaging on social media platforms, but fear the potential consequences if things go wrong. Though this concern is not completely unfounded, fear is not a good reason to avoid engaging in a sound social media campaign. One way to reinforce your efforts with digital marketing and ensure you are on solid foundation is to create a company social media policy to guide the actions of all participants. 

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Who Uses Social Media - A Demographic Breakdown

Who Uses Social Media - A Demographic Breakdown
Ameravant Web Design / Apr 18, 2013

You think you know social? How about who uses it? Well, you might not know it as well as you would have guessed.


A new study from the Pew Research Center and Docstoc shed some light on just who uses social and on what platforms. Some of the findings seem in line with what you would probably guess, but others were surprising.

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How to Generate Leads Online - 5 Best Tips

How to Generate Leads Online - 5 Best Tips
Michael Kramer / Mar 21, 2013

Finding new customers is essential to any business, large or small. But today, the digital world has opened the door for new, highly effective ways to generate sales leads. 

To navigate the waters and maximize success, follow these five tips for generating leads online. 
 
1. Rethink your “Contact Us” page. Swap your phone number and email on your website’s “Contact Us” page for a far more effective form. Include fields where visitors can submit information in response to questions you select, for example, a consumer’s education level or a business’ industry. “A form is trackable and can be recorded into a database for follow-up and analysis,” says Mike Volpe, vice president of marketing for marketing software provider HubSpot in Cambridge, Mass

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CMS Website Design – Top 10 Tips for Non-Profit CMS Web Design

CMS Website Design – Top 10 Tips for Non-Profit CMS Web Design
Michael Kramer / Mar 15, 2013

Although a non-profit organization does not use their website to sell a product like other sites might do, it's equally important to keep a clear focus and purpose in mind, so that they can draw the attention of donors, volunteers, and the media. Using SEO CMS techniques can help make the site easy to find, but the following tips should also be kept in mind for the best CMS for designers of non-profit sites.

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Best Non Profit Websites - Must-have Features, and Support to Be Successful

Best Non Profit Websites - Must-have Features, and Support to Be Successful
Michael Kramer / Mar 15, 2013

Don't settle for a non-performing non-profit (nonprofit) website.  To be successful you need the right tools in your website.

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SEO for Small Business - BIG Results in only 60 days

SEO for Small Business - BIG Results in only 60 days
Michael Kramer / Mar 14, 2013

In only 60 days, XP Products website went from not being found in Google Searches to #2 nationally, beating out over three million other website pages. The owner of XS Products isn't a computer or Internet Guru, he is a likeable small business owner like many of us.

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Responsive CMS - SiteNina CMS Ranked #1 By Google

Michael Kramer / Mar 14, 2013

Below are actual Google Searches for the month of February 2013.  The Table shows how SiteNinja CMS was ranked nationally in organic search results.

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Subdomains and SEO - Pros and Cons of Subdomains vs Subdirectories

Subdomains and SEO - Pros and Cons of Subdomains vs Subdirectories
Michael Kramer / Mar 14, 2013

What is a Subdomain?


Every website has a subdomain. In the example http://www.site-ninja.com, the subdomain is "www". It's the section just before your main domain, or "top-level" domain, site-ninja.com. By default, each top-level domain has a subdomain of "www". You can replace the www with a different subdomain. For example http://blog.site-ninja.com.


What is a Subdirectory?


Subdirectories, also referred to as Folders, are any extsion of the main domain. For example www.site-ninja.com/blog. The word "blog" is a subdirectory of the main domain.

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